Evolve with us
SERVICE:
PROFESSIONAL BRAND PACKAGE
YEAR:
2023
Evolve with us needed a rebrand after the departure of a co-founder, aiming for a vibrant, happy identity that stands out from typical, boring brands. The new look is playful, fresh, and inspired by Bauhaus, with a modern twist. Unlike any other e-learning platform, Evolve with us now offers a unique and engaging visual experience.
The concept
Following the departure of a co-founder, Evolve with Us embraced a fresh rebrand, breaking away from the typical dullness of e-learning platforms. Inspired by Bauhaus with a modern twist, the new identity is vibrant, playful, and full of life. Bold colors, geometric shapes, and dynamic layouts make learning not just educational but joyful and engaging. This rebrand reflects the company’s commitment to innovation, offering a visual experience as unique and dynamic as the learning journey itself. Evolve with Us now stands out as a beacon of creativity and energy in the e-learning world.
Type and colour
The rebrand of Evolve with Us features the fonts Libre Caslon and Jost, chosen for their modern, clean, and highly legible qualities, offering a blend of classic elegance and contemporary simplicity. The color palette—a carefully curated mix of orange, turquoise, cobalt blue, rust, black, and white—departs from conventional corporate schemes to create a distinctive, dynamic visual identity. This approach integrates elements of Bauhaus modernism with a subtle playfulness, underscoring the brand's commitment to delivering engaging and trustworthy e-learning experiences.
